Frasers Property’s Macquarie Exchange (or MQX) was Australia’s first Community Business District: a commercial and retail precinct that will be activated seven days a week. We were enagaged to deliver a brand identity and communications that would appeal to new tenants.
This dynamic video manifesto was a key deliverable for MQX’s launch into market. As part of our creative team, I developed the story, wrote the script, and directed the VO performance.
Studio: Hoyne